Kanematsu Vietnam attended the FHA F&B fair taking place in Singapore on April 23-26, 2024. The fair has created a leading platform for businesses to connect with key suppliers in the Food and Beverage industry globally, discover new opportunities and expand their markets. The event showcased the latest trends, innovations and products in the Food and Beverage Industry.

At the exhibition, the Sustainable Food Future and Technology & Services area received much attention, which showcased innovative technologies, new foods, and solutions to deal with current threats to the sustainability of the food future. Currently, consumers are now considering much about the environment, besides personal health, when buying food. Accordingly, the healthy food trend has been formed when consumers actively seek out products that have positive impact on their health.

In particular, plant-based nutrition is of much interest. The Food producers interested in applying technology creatively to promote the potential of this product line as a signature line. In addition, on the packaging also showed consumers the healthy aspect of the product, such as "has reduced saltiness, sweetness and cholesterol..”

The trend of sustainable food consumption is exploding worldwide. This is a positive trend, contributing to environmental protection and improving consumer health. This is also the criterion that the Food Division of Kanematsu Group is aiming for. We would like to develop sustainable and environment friendly agricultural and marine products, such as Rainforest Alliance Certification for Coffee, and MSC/ASC for Seafoods. In addition, developing food alternatives such as plant-based meat to prevent the protein crisis and ensure sustainable development for the food industry is our goal as well.